StayOnSearch.com, a great blog that offers search and social media marketing tips and resources, is now offering a free 10 week internet marketing course. This course is comprehensive and has something to offer for marketers of any level. This detailed look at internet marketing is smart and includes tons of great topics including SEO, online advertising, market analysis, social media and link building to name a few. It’s a great resource and educational opportunity for anyone or any company that wants to ensure their website is working hard and getting the maximum amount of exposure.
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Black hat SEO is unfortunately too common and too easy to get sucked into if you aren’t a well-informed consumer. Today we’ll discuss what it is and how to stay away from it.
Black hat SEO is an unethical way of creating better search engine rankings through dirty methods that aren’t accepted by search engines. Oftentimes, these methods will help companies gain popularity within search engines very quickly, but it can also get you banned from search engines when you’re caught, which is not what you want for your company.
What is considered black hat in the SEO realm? Keyword stuffing is one of the big ones and there are a few different methods for this. Packing your site with keywords and nothing else, nothing really relevant to your visitors is one of these methods. People also try adding keywords to their content that are searched frequently so their rankings can rise, but these words don’t really go with the rest of the content on the page. Make sure your content is created for your users, above all else people need to get something from your site. Search engines will reward good content with better rankings but target your visitors before search engines. read more
This concludes our SEO series, but keep an eye out for more SEO articles in the future. It’s a hot topic right now and there’s always more to learn and reminders like these help us all keep our sites sharp and search engine friendly. As a review, we’ve covered the basics in Part 1, Google Analytics in Part 2, and some helpful tools to analyze your site in Part 3. These articles are a good place to start to learn about SEO and the basics for the web. But how does it directly relate to your site? Today, we’ll go over 5 quick and easy steps to get you started on the path to SEO bliss.
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In Part 3 of our SEO Series, we’ll discuss some tools and techniques to assist you in analyzing your site. In Part 1 of the series, we started off by looking at the basics of search engine ranking and search engine optimization. In Part 2, we talked about my favorite tool to help analyze user statistics on your site, Google Analytics. Today, we’ll cover more tools to analyze your site data, but they will analyze the content on your site, not the visitors like Google Analytics does. Taking a good look at your site’s backend structure to see what search engines see is a good way to fully optimize your site, and there are tons of helpful resources out there to help you.
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We started the SEO series last Monday by taking a brief look at Search Engine Rankings and what Search Engine Optimization really means. Today, we’ll talk about Google Analytics, a handy free tool that helps people track users and statistics on their site.
As we discussed before, SEO is way to optimize your site, improving your search rankings and thereby helping users find you more easily on search engines. After implementing SEO techniques on your site, it’s important to track how beneficial your efforts were and what might help you do better.
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More and more people are looking to improve their search engine rankings. They want their company to come up first in their given category, or at least on the first page of results. But in order to improve your rankings, you have to understand how search engines like Google go about ranking sites and what exactly Search Engine Optimization means. We practice clean SEO here at Snoack Studios, and will share some of our tips in increasing your SEO in an honest and fair manner.
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