List Eruption launches today! It’s a great new tool for anyone that wants to grow their email list and needs an easy to implement plugin to do just that. List Eruption is created by Mark Thompson of Search Creatively, an internet marketing company. Mark also runs StayOnSearch, a great internet marketing and social media blog that provides lots of helpful information and resources. Check out more information about List Eruption here.
Our last few posts have been all about branding, starting out with our discussion on what a brand is and then moving onto some examples of great & powerful brands that are out there today. This post concludes our branding series, and we’ll talk about how it all relates to you and your small business. I’ve read lots of articles and books on branding and I think the biggest thing people don’t cover is how…
We’re continuing on in our branding series, and today we’ll talk about great brands and how they got to where they are today. It’s important to analyze how other companies attained their great status, in order to assess how you can apply those ideas to your company, and become successful in your own pursuit. We started our series on branding a few days ago, talking about what exactly branding is, and what…
This post kicks off our new series on branding. We’ll be bringing you a bunch of great articles that talk about what exactly a brand is, how you can increase your brand value, and we’ll also take a look at some strong brands out there today and what they’ve done to get there. Branding is a pretty broad subject matter. But it’s an important topic for all business owners and professionals to…
Great websites are everywhere on the internet but awesome websites stand out from the competition and get noticed. They promote a company better, attract a larger audience and get shared on more social media sites than just okay websites. An awesome site is worth striving for and worth the time and energy it takes to create. But what does it take to be categorized as an awesome website? We have some ideas…
MLM (Multi-Level Marketing) and Franchise businesses are usually supplied with some great marketing materials that set them up with the corporate brand and allow them to focus on selling, connecting, and the many other aspects of running their business. This is a great idea, except it doesn’t usually help you stand out since everyone in your company uses the same materials. Even if you aren’t competing with others in your company, if…
While everyone else is making their resolutions to lose weight and be more productive, you can make your Web-solutions, resolutions for your website. Set goals for the new year that allow you to reach more people online and better satisfy your online audience. We talked about taking a look at your overall online marketing plan for 2011 back in December, looking at your website, social media, blog and email marketing. Today we’ll talk…
A post I wrote for W3Mag came out today: The Importance of Design in Online Marketing. From the post: Design is in all around us, on billboards, in print advertisements, on websites, etc. But it’s especially important online to think about good design, when you have so little time to make a quality impression. Online marketing gives you a valuable chance to reach a large number of people quickly, but if you aren’t…
Many businesses don’t realize what marketing is and how a great marketing plan can elevate your business. Some think of marketing as just one more thing to put their time and energy into, but that’s incorrect. If you don’t create a plan and think about your marketing strategy, you’re setting yourself up for failure. It’s a necessity for each and every business, no matter how small or new you are. It’s also…
Business cards are to a business what a surf board is to a surfer. It’s totally necessary for the craft, business and surfing cannot go on without them. But why have a normal surf board when it could be a killer one that makes all the other surfers envy you? These cards are fun and completely unique, creating jealousy among other businesses and designers alike.