Web Design Trends in 2019
2019 has barely started, but it’s sure to be a great year on the web, full of continuing trends as well as the rise of new ones. Smart phone usage continues to rise so responsive design and mobile-first design will continue to be popular, along with other mobile driven trends and things that mobile users need and require. Animations and video usage will continue to grow and dominate 2019 as people love the movement and personalization that it brings to a website. Artificial intelligence continues to grow and evolve and the use of chatbots is on the rise as well, as people want information quickly and chatbots are a great way to do that. Here’s what we think the big trends will be in web design this year!
This has been a rising trend that will be huge this year. People are getting tired of seeing the same standard layouts and are wanting to see something different. Asymmetrical layouts use diagonals instead of block layouts or different shapes and things that are completely out of the box, which grabs your attention and makes it memorable.
Speaking of shapes, geometric shapes are a rising trend that we’ll see this year. They can be used as patterns, backgrounds, icons or other graphical elements like buttons or accents.
Full Screen Video Backgrounds
This is another trend that isn’t new, but as video continues to be a large trend online, not only in social media, it will continue to rise in popularity on websites as well. Full screen videos are eye-catching and can communicate a powerful message. They can also fall to the background but add some interest and animation to a design.
Micro-animations, which are small animated movements that can be triggered by scrolling past or hovering over something – like a background changing color, or a button doing a little dance – have been climbing in popularity. People love these hidden little elements that really give a website character and add some fun to the mix.
People these days want information fast and if they want help, they want it now. Chatbots are a great answer to this problem as they can assist people find what they are looking for and answer common questions. They are gaining in popularity and are evolving in complexity as AI continues to grow.
Encouraging User Activity
Websites are starting to give people something to do and give them choices, which adds an element of fun and personalization. People love having control and interacting with websites so this trend will continue to evolve and grow.
This is a growing trend in marketing in general these days. People like when things are targeted towards them personally so it’s a growing trend online as well. Colors, content or designs can be personalized to make them more fitting for a certain person, which will give the user a sense of connection with it as well.
We’re looking forward to seeing what the year brings and how technology and the internet continue to change and grow. Let us know what you think the big trends will be this year or what you’re looking forward to seeing in the comments below!
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