Website Inspiration from Pantone’s Color of the Year: Viva Magenta
![](https://blog.snoackstudios.com/wp-content/uploads/2023/07/viva-magenta-1.jpg)
Every year Pantone chooses a color to represent the year and the trends that Pantone expects to see, and Viva Magenta 18-1750 is Pantone’s 2023 Color of the Year. Pantone says, “It is a shade rooted in nature descending from the red family and expressive of a new signal of strength. Viva Magenta is brave and fearless, and a pulsating color whose exuberance promotes a joyous and optimistic celebration, writing a new narrative.” Pantone talks more about why they chose it and how to use this bold hue. Magenta is always a bold choice and this shade is certainly expressive. Using this powerhouse color in your website can give a huge punch and a lot of personality. Check out these great examples!
![](https://blog.snoackstudios.com/wp-content/uploads/2023/07/pantone-color-of-the-year-2023-1024x644.png)
Website Inspiration
These websites have been inspired by this power color, using it in fine details and large blocks of color to add a lot of strength and power to the overall design.
![](https://blog.snoackstudios.com/wp-content/uploads/2023/07/4-16-1-1024x634.jpg)
![](https://blog.snoackstudios.com/wp-content/uploads/2023/07/595e768a137057f82bdc5b98a9720cad-314x1024.jpg)
![](https://blog.snoackstudios.com/wp-content/uploads/2023/07/7-16-1024x634.jpg)
![](https://blog.snoackstudios.com/wp-content/uploads/2023/07/48d992126da2eb004438a1f01f4215a3-352x1024.jpg)
![](https://blog.snoackstudios.com/wp-content/uploads/2023/07/Pantone-Color-of-the-Year-2023-Viva-Magenta-Web-Design-examples-Neschi-Torres-Portfolio-Website-1.png)
![](https://blog.snoackstudios.com/wp-content/uploads/2023/07/5-16-1024x634.jpg)
![](https://blog.snoackstudios.com/wp-content/uploads/2023/07/4cb5bf37187ab461a998b3d803149425-294x1024.jpg)
![](https://blog.snoackstudios.com/wp-content/uploads/2023/07/9-16-1024x634.jpg)
![](https://blog.snoackstudios.com/wp-content/uploads/2023/07/4ee88e58fd9faa94a9d1ea02b6f05bdd-357x1024.jpg)
![](https://blog.snoackstudios.com/wp-content/uploads/2023/07/Pantone-Color-of-the-Year-2023-Viva-Magenta-Web-Design-examples-Night-Club-128-Webflow-Template-1.png)
What other websites have you seen lately with this power color included?
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