I’ve always had a soft spot for Absolut ads. So simple and yet positively genius. According to Wikipedia, it’s the longest running ad campaign, ever. Not sure of the validity of this claim, but it’s certainly been a very long time. Based on the shape of the bottle, which is distinct among other vodkas, unlimited variations of the ad have been made. Over 1500, according to Wikipedia! I compiled some ads here to showcase the fact that each ad is completely unique, while maintaining the brand and making a statement. There is definitely something to learn here, this ad concept was first started around 1980, and it’s still running! Enjoy..