Keeping in touch with clients and potential customers through email marketing is a great marketing technique and something your company should look into if you aren’t already utilizing it. The greatest reason that email marketing is beneficial is that it helps you to stay at the top of your customers’ minds. Many people aren’t sure how to get started or what would be best for their company since there are so many…
Logo design trends are constantly changing and evolving to include new color schemes, layouts, themes, and different ideas. Right now, you’ll see that logos with lots of color are popular, bringing in multiple colors to enhance their look. You’ll also see logos with a lot of layers and different things going on that create an interesting look. There are tons of great trends and ideas in logo design, and today we’ll talk…
Everything about your website gives valuable information to your potential customers, the typography, layout, content, etc. But the style of your website especially says a lot about your company, whether you want it to or not. We’ve mentioned it before and we’ll say it again, your website is often the first impression many customers will have of your company, so it’s important to make sure that impression counts and is giving an…
You may have heard the phrase before, it actually started with printed newspapers and later on was applied to websites as well. With newspapers, it refers to the part of the paper that is above the halfway point of the paper where it’s folded, it’s the most prominent area and the most valuable space to occupy. When papers are folded and sitting on the newsstand, you only see above the fold, so…