You can communicate so many ideas and characteristics through design, without ever using any words. Even when you do use words, the font, size, layout and color can often speak more powerfully than the actual context of the words. The concept of motion and movement is one of those characteristics that can be conveyed quite well through design, and it usually adds a lot of character to the design when it’s done…
Growing your online circle isn’t a popularity contest. Facebook fans, Twitter followers, and email subscribers are all potential customers, so growing your database of people is a great way to grow your business and spread the word about your company. However, you don’t want just anyone on your list in order to be truly beneficial for your company. They need to be people that might be interested in your services, your target audience….
We like using WordPress as our primary content management tool for allowing our clients to gain easy access to their site’s content. We use it because it’s user-friendly, flexible, customizable and scaleable for different projects, and you don’t have to know html and css to use it. Although it’s great for all these reasons, and the perfect choice for many users, it can be a little daunting if you haven’t used it…
When you’re looking to redesign your website, it’s a good idea to know what you want before you dive into the process. I find that it’s helpful to figure out what you want by checking out what others do. You can look at what others in your area are doing as well as your industry, and other great sites. It’s a good way to see what’s out there, and think of how…
Defining your target audience is a step that should be taken early on when starting a business. In order to create any kind of marketing materials you must know who you’re planning to sell to and what would appeal to them. Only after coming up with these crucial things can you take steps to reach these people. Defining a target audience is more than guessing who might be interested in your services….