Marketing your company doesn’t have to be hard, time consuming, or expensive. There are lots of creative ways to gain exposure for your business that won’t break the bank, and many of them you can even do yourself if you’re on a budget. Check out our ideas for marketing your company below, and let us know your ideas in the comments too! Get active on social media The more you interact with…
Your website is the digital storefront for your company and is often a customer’s first, and sometimes only, impression of your business so you want to make it a good one. Keeping your WordPress website updated and well maintained is important in making a good impression, and there are lots of different things to consider: you’ll want to keep the site’s backend technology up to date so it’s secure, the style of…
Blogging is highly recommended for businesses or websites of any kind that want to have a continual steam of content on their site and more information for their users to read. It’s great for SEO and can be a great way to get evergreen content on your website that is useful for your users and continues to bring in traffic. There are a few key things that will help your post get…
Creating a blog for your company or organization is a great way to get more traffic to your website, have more searchable content in your niche on Google, and overall has so many great benefits. But the posts need to be read to capture the power that they can have, and social media is a great place to publicize your blog posts and get them out to a larger audience. Sharing your own…
Website security is a concern for every website because you want to keep your information safe and your site looking the way you intend it to. WordPress is built with security in mind and has lots of great tools and functions that help with keeping your site secure. But like anything else, knowing how to use those tools and staying on top of it all is very important in keeping your site as…
Running a business blog can be an excellent way to keep in touch with customers, show your expertise in your field, and get more traffic to your site. There are tons of benefits from it! It’s easy to get a bit off track though, so we’ve compiled a list of mistakes you can make with a business blog, and what you can do to avoid them. Forgetting about updates WordPress and other…
With any website, the security of your information should certainly be a concern and something that you take seriously. WordPress is a great content management system, and provides a solid foundation for being secure and safe – one of the reasons we enjoy using it. There are some extra security measures that you can take though, to ensure your information stays safe, and your website free from attacks. Last week, we learned…
We love WordPress, and enjoy setting up our clients with this great CMS because it’s so user-friendly for all! One of the hurdles that new users can experience is learning the lingo and understanding the terminology used. So we gathered together a bunch of the commonly-used terms and items used in the admin panel – terms you’ll encounter if you maintain a site with WordPress so you’ll want to make sure you…
We recently learned about Google Authorship and how it can improve your search engine results with Google. We wanted to spread the word about this helpful SEO trick so it can help your business as well! Anything that can improve your search engine rankings is worth looking into, especially when it’s something you can do on your own. The process can seem a bit tricky, but we have some tips on getting…
A blog can do wonders for your business: it’s a great way to have shareable content for social media, have more searchable content for search engines, and provide a way for potential clients to get to know you and your craft. We’ve sung the praises for starting a company blog before. Today, we’ve gathered together some our greatest tips on what you should and shouldn’t do when running a blog for your…