Google Analytics is one of the most robust tools available for tracking and analyzing website traffic. It provides invaluable insights into how users interact with your site, which pages are performing well, and where improvements can be made. However, simply having Google Analytics installed isn’t enough—you need to know how to use it effectively. By mastering a few key features and strategies, you can unlock the full potential of Google Analytics to…
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Getting your small business noticed online can feel like trying to yell over a rock concert. Luckily, if you’re using WordPress, there are some incredible SEO tools that can crank up your volume so you can be heard. From easy-to-use plugins to free tools that dig into your WP site like a digital detective, these SEO resources have the potential to help you rise in search rankings, attract more traffic, and increase…
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You’ve worked hard on planning, designing, developing and finally launching your brand new website, congratulations! The hard work is over, right? Well, now you need people to visit it, but how do you get users to come? You need to get the word out there to people that need your product, service or message. Marketing a new site and finding the right people that will be interested in what you’re doing can…
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Search engine optimization is a buzz phrase that most people have heard, but many don’t know what it is or what it means for their website. SEO is the practice of making your website search-engine friendly so you can appear as high as possible in search rankings. Search engines use a complex algorithm to decide the order of their rankings, and they keep changing what’s included based on changing trends like increased…
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Every business owner wants their website to be found, and search engine optimization is the practice of setting your site up to get the best search engine rankings possible. Search engines use a complex algorithm to determine rankings, using a ton of factors to influence where sites are placed within the list. Everything from the length of time your domain has been in existence to how many incoming links you have will factor in….
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In late April, Google rolled out a new update that gives higher priority in search results on mobile devices to mobile-friendly websites, making it even more important to make sure your users can surf your website easily on a mobile device. With this update, Google hopes to give mobile users the best, high quality search results that enable people to find things that are tailored for their device and screen size. Test your site One of the…
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Search engine optimization is the practice of optimizing your site to boost your search engine rankings, which helps you to be found easier. There are TONS of factors that go into the algorithm that search engines use to rank websites, and you don’t necessarily have control over all of them – like how long you’ve owned your domain. But there are a bunch of things you CAN do if you’re looking to…
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We recently learned about Google Authorship and how it can improve your search engine results with Google. We wanted to spread the word about this helpful SEO trick so it can help your business as well! Anything that can improve your search engine rankings is worth looking into, especially when it’s something you can do on your own. The process can seem a bit tricky, but we have some tips on getting…
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SEO is a huge buzz phrase, everyone wants to know what they can do to increase their search engine rankings. We’ve given you some quick tips on increasing your rankings, but today we’ll talk about some tools to monitor and track things on your website. All of the tools we’ll talk about today are free as well! It’s important to monitor your site in order to see how well your efforts are paying…
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Search Engine Optimization (SEO) is the practice of making sure your website is best set up for search engines, and boosting your search engine rankings in the process. It’s not always as simple as that, search engines use a pretty complex algorithm to determine rankings, but there are many things you can do on your own that will give you a good start. We have a few tips below that will be…
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